General Lös has become a real classic in the snus world. One of the world’s largest snus brands sold in huge quantities in Sweden and around Europe. The original recipe from 1866 was, and still is, a tightly held secret.

The snus has a spicy and full-bodied tobacco flavor with hints of bergamot, tea, dried grass and leather. The combination of spicy and acidic makes the snus very well balanced. General Lös is a loose snus that is delicately baked and smoothly formed into perfectly sealed pouches. General snus has set the standard for what snus should be, both in Sweden and the rest of the world.